6.0 Your DAM Insights / Analytics

Maximizing the Value of Your DAM with Analytics

Accessing your content from a central location is crucial, but optimizing its use takes your DAM system to the next level. This capability enhances the system’s value, empowering your teams to collaborate, coordinate, and maintain control of your brand throughout the entire content lifecycle—from creation to archiving.

What Are Content Analytics?

Content analytics transform data into actionable insights. They provide organized, meaningful information about how your digital content is performing and how users are interacting with it.

Insights Into Your DAM Usage

Your DAM system offers visual graphs and detailed numerical data to help you monitor:

• Overall utilization of the DAM.
• Cloud disk space usage.
• Download history.
• Top-performing categories and assets.
• Collection created.
• Search queries performed.

These analytics ensure you can continuously refine your content strategy and make data-driven decisions.